[Updated for 2024] There’s no question that direct mail campaigns work. Open rates can reach 90 percent, and at least…
Topic
Direct Mail
14 Direct Mail Ideas Your Boss Will Love
Reaching target audiences is crucial for marketers, and to effectively do so, many marketing strategists are utilizing direct mail. Contrary…
EDDM: How Every Door Direct Mail Makes A Big Impact
Every Door Direct Mail (EDDM) is an effective print marketing technique, and extremely practical during a pandemic. Marketers can use…
How to Optimize Direct Mail for Conversions
Are you struggling to get conversions from your direct mail campaign? Did you know that direct mail still brings in…
How to Set Up Your Direct Mail Piece for Mailing
Wondering where to begin with your direct mail campaign? Starting to design a direct mail piece can be daunting. There…
Reaching Your Audience at Home Through Print Marketing
Print may be the key to your marketing success in the current economic climate. Confronted with the reality of the…