[UPDATED FOR 2024] The power of video platforms like TikTok and YouTube is nothing short of transformative. They have emerged…
Topic
Digital Marketing
Tailoring Social Media Content for Different Platforms
[Updated for 2024] As each social media platform evolves, it attracts its own set of dedicated followers and fosters a…
8 Ways to Master the Multi-Channel Marketing Mix
What is the magic of multi-channel marketing? It’s where physical plus digital makes more than their parts combined. Smart marketers…
The Maryland Online Data Privacy Act of 2024: What to Know
On May 9th, 2024, Maryland’s Governor Wes Moore signed a significant new law into effect: the Maryland Online Data Privacy…
Elevate Your Next Event With Geofencing
Marketers are turning to more personalized advertising because consumers are demanding it. Studies show again and again that people prefer…
Why SOC 2 Compliance Is Important for Securing Customer Data
No industry has been hit harder by data breaches than the healthcare industry. IBM’s 2023 Cost of a Data Breach…