[UPDATED FOR 2024] The power of video platforms like TikTok and YouTube is nothing short of transformative. They have emerged…
Your Shortcut to Smarter Marketing
Bleed & Crop Marks? This Is What They Mean in Print
Getting a project ready to print can be overwhelming. There are so many details to get right, and once you’ve…
Tailoring Social Media Content for Different Platforms
[Updated for 2024] As each social media platform evolves, it attracts its own set of dedicated followers and fosters a…
What Are the Standard Book Sizes in Publishing?
Welcome to the world of book publishing, where there are almost as many different sizes for books as there are…
8 Ways to Master the Multi-Channel Marketing Mix
What is the magic of multi-channel marketing? It’s where physical plus digital makes more than their parts combined. Smart marketers…
Christmas in July: Start Your Holiday Promo, Pronto!
We’re in the promo business, so every month feels like Christmas around here. We’re constantly checking out the latest promotional…