Digital Marketing

Why Your Digital Marketing Still Needs Print

by Lynne Kingsley

CUT THROUGH THE CLUTTER

Learn how to balance your digital marketing with print.

With digital media becoming a marketing campaign norm, people have forgotten the power of traditional print media.

Why Your Digital Marketing Still Needs Print eBook - Ironmark, Annapolis Junction, MDBut in fact, a survey conducted in 2014 revealed that 56% of people find printed marketing the most trustworthy of all marketing channels, and 87% of direct mail recipients are influenced to buy something online. That sounds like something to pay attention to.

Make no mistake – Print is still hot and can (read: should) be combined with your digital marketing efforts to achieve an overall effective marketing campaign for your brand and your company. 

Read our FREE ebook, Why Your Digital Marketing Still Needs Print, and learn:

  • Why print provides staying power.
  • Why digital is the ultimate targeting tool.
  • How to elevate your digital campaigns with print.
Lynne Kingsley
Lynne Kingsley
Lynne Kingsley oversees the digital marketing client services team as well as the marketing strategy division for the company. Since joining the company in 2016, she has increased Ironmark's digital presence by over 700%, establishing a new lead generation mechanism for the sales team. A certified inbound marketing professional and HubSpot agency partner, Kingsley has been helping companies transform their marketing function into fully diverse and streamlined growth engines since 2003. With agency and client-side work under her belt, Kingsley's strategic experience spans both the B2B and B2C sectors. Prior to joining the Ironmark team, she served as in-house marketing director for several non-profit organizations. Kingsley is an honors graduate of the S. I. Newhouse School of Public Communication at Syracuse University.

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