Content is a critical aspect of digital marketing. Exceptional marketers realize the value of creating bonds with their consumers. While…
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Using SMART Goals in Your 2020 Marketing Plan
Before you know it, it will be 2020. It’s time to put together those 2020 marketing goals you haven’t had…
Customer Experience And Why It Is Important for Your Business
When was the last time you had a great experience with a business? Maybe you walked into a store and…
Understanding Google’s Newest Update: Meet BERT
Google has enhanced its algorithm in a major way by releasing its latest natural language processing (NLP) iteration known as…
Best Practices of Developing Brand Consistency
Every brand has (or should have) a brand identity. Brand consistency refers to keeping all messaging consistent with that identity….
The Utility of Promotional Apparel
Did you know that promotional apparel is one of the hottest marketing trends right now? Brands of all sizes are…