[UPDATED FOR 2024] The power of video platforms like TikTok and YouTube is nothing short of transformative. They have emerged…
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Bleed & Crop Marks? This Is What They Mean in Print
Getting a project ready to print can be overwhelming. There are so many details to get right, and once you’ve…
Tailoring Social Media Content for Different Platforms
[Updated for 2024] As each social media platform evolves, it attracts its own set of dedicated followers and fosters a…
What Are the Standard Book Sizes in Publishing?
[Updated for 2024] Welcome to the world of book publishing, where there are almost as many different sizes for books…
8 Ways to Master the Multi-Channel Marketing Mix
What is the magic of multi-channel marketing? It’s where physical plus digital makes more than their parts combined. Smart marketers…
Christmas in July: Start Your Holiday Promo, Pronto!
We’re in the promo business, so every month feels like Christmas around here. We’re constantly checking out the latest promotional…