Today, consumer habits are constantly changing, and marketers have to change the way they market and sell to consumers and…
Topic
Digital Marketing
Choosing Keywords for SEO Friendly Content
When creating content for your website, whether it’s a blog, article, or just in-page copy, it’s important to keep your…
Print and Digital Two-Pronged Marketing Tactics
Print and digital advertising are two of the most effective forms of marketing techniques that can be used to reach…
Is Your Website Black Friday Ready?
The day after Thanksgiving has become one of the most significant shopping events of the year: Black Friday. Last year,…
Social Media Interactions – Engaging Your Audience Online
Social media is a powerful tool for brands. It gives them a chance to create an online personality and connect…
PURLs of Wisdom: How to Track Your Mailing’s Success
In both print and digital marketing, personalization is important for retaining clients and acquiring new ones. While personalized deals and…