Why do I need the Facebook Pixel when I’m only boosting my posts? Even if you only dabble in Facebook…
Author
Lynne Kingsley
Lynne Kingsley oversees the digital marketing client services team as well as the marketing strategy division for the company. Since joining the company in 2016, she has increased Ironmark's digital presence by over 700%, establishing a new lead generation mechanism for the sales team. A certified inbound marketing professional and HubSpot agency partner, Kingsley has been helping companies transform their marketing function into fully diverse and streamlined growth engines since 2003. With agency and client-side work under her belt, Kingsley's strategic experience spans both the B2B and B2C sectors. Prior to joining the Ironmark team, she served as in-house marketing director for several non-profit organizations. Kingsley is an honors graduate of the S. I. Newhouse School of Public Communication at Syracuse University.
Why web-to-print solutions might be your saving grace
The Web-to-Print Storefront Software Some people call it web-to-print software, some call it branded asset storefront. Some call it digital…
5 Starter Tips to Set Up a Retargeting Campaign
You know what’s easier than finding new customers? Getting people who are already interested in your business to become customers. And…
The Ultimate Inbound Marketing Terminology Guide
What’s a KPI on the ROI for PPC and determining LTV? In today’s world we live for acronyms and ways…
How to Slash Direct Mail Costs Without Sacrificing Quality
Direct mail costs come in all shapes and sizes – as do the mailers themselves. The single biggest cost of…
6 Must-Have Elements of a Great Website Design
Website design trends come and go, but truly great websites have certain core elements in common. Whether you’re a small…