PPC Ad Management

In addition to maximizing your rank with SEO, you can harness the Pay-Per-Click (PPC) approach as well. With our PPC ad management services, you control your budget for clicks on specific keywords. You bid to ensure that when people type important keywords in, you’ll be one of the top advertisers. Since paying for keywords does not always guarantee you're on top, a solid strategy helps optimize your placement over time.

To create a PPC campaign that's right for you, we get to know your business, industry, competitors and positioning. Then, we develop a strategy to deliver the best results. We work to establish accounts on new networks and build out your existing campaigns. We will help you target only the best keywords and ensure you're not wasting ad dollars on peripheral ones.

We can help you ascertain which keywords will generate the best-and-most leads for you. And we can design PPC ads that get results. The better your ads, the more they drive traffic to your site, the more Google and other ad networks will discount your rates. We'll be sure your ads are tightly focused to the landing pages they point to with strong calls to action. Ad extensions help build you real estate on search engines. If you're not using extensions, you're missing out!

PPC Management does not stop with creating great, well-written ads and getting them on the media sites. Reporting, analysis and optimization will make the most of your PPC budget. Each month, you’ll work with your PPC management expert to analyze results from the previous month. We’ll give you recommendations for small tweaks or major shifts based on how your ads are performing. We help you find out what works, and do more of that!